Who It's For
The redesign prioritizes two user groups that account for the heaviest daily usage.
Office Staff — The Orchestrators
Device: Web browser, all day
Role: Approve additions, prepare invoices, coordinate drivers, monitor vehicle status
Pain: Jumping between 15+ cards to manage vehicles, no unified view
Need: A dashboard showing what requires attention, with the ability to drill into any vehicle and take action without navigating away
Undigitized today: Driver assignment and coordination is done verbally — phone calls and face-to-face
Tinsmiths — The Hands-On Workers
Device: Phone in the garage (often with dirty hands)
Role: Perform repairs, document work, request additional approvals
Pain: Too many taps to document something simple, context lost when switching between mini-apps
Need: Tap a vehicle, do everything related to it, move on to the next
Appraisers — The Evaluators
Device: Phone/tablet in the field
Role: Assess vehicle damage (initial appraisal), approve completed work (pre-invoice), select jobs/parts/hours
Pain: Two separate flows for initial vs. pending appraisal. Must visit the garage physically to verify work against the printed proforma and their original appraisal
Need: A unified appraisal queue showing all vehicles needing their attention. Quick access to vehicle history, photos, and subitems when reviewing work on-site
Key flows: Initial appraisal (full-screen, multi-step), pre-invoice approval (field visit, compare app data vs. physical work)
Work Manager — The Planner
Device: Web browser + phone
Role: Assign vehicles to tinsmiths, prioritize repair order, track garage throughput, ensure vehicles move through the pipeline
Pain: No visibility into which vehicles are blocked (waiting for parts) vs. ready to work. Relies on walking the floor and verbal check-ins to know the state of the garage
Need: Dashboard view of all vehicles by status, with parts readiness indicators. Ability to see which tinsmiths have capacity and which vehicles are sitting idle. The "Ready to Work" queue directly serves this role
Key insight: The work manager is often the master tinsmith (פחח ראשי) wearing two hats — hands-on repair AND coordination
Field Drivers — The Movers
Device: Phone, on the road
Role: Pick up vehicles from customers, relocate between garages/external jobs, deliver completed vehicles back to customers
Pain: Car pickup flow works well but delivery requires checking all mokeds are complete. Vehicle relocation has complex branching (garage/external/client return)
Need: Clear list of vehicles to pick up or deliver. Driving mode with trip tracking. Signature capture on delivery
Key flows: Car pickup (standalone — vehicle doesn't exist yet), vehicle relocation (driving mode + destination-specific arrival), car delivery (photos + signature)
Owner / Management — The Overview
Device: Web browser, periodic check-ins
Role: Monitor garage operations, track KPIs (throughput, average repair time, invoice totals), ensure SLA compliance with leasing companies
Pain: No real-time visibility into garage performance. Must ask office staff for status updates or manually check Monday.com boards
Need: High-level dashboard with vehicle counts by status, average time in each stage, and flagged vehicles that have been stuck too long. The wait time tracking (status timestamp columns) directly enables this
Key insight: The owner doesn't need to take actions on individual vehicles — they need aggregated signals: "12 vehicles in repair, 3 stuck over 14 days, 5 ready for exit"
Priority Matrix
User Type | Frequency | Impact if Unhappy | Priority |
|---|---|---|---|
Office Staff | Daily, all day | High — they run operations | P1 |
Tinsmith | Daily, multiple times | High — biggest hands-on group | P1 |
Work Manager | Daily | High — controls flow of work | P1 |
Appraiser | Daily | Medium — field visits, approval bottleneck | P2 |
Field Driver | Daily, on the road | Medium — focused workflows | P2 |
Owner | Weekly/periodic | Medium — strategic decisions | P3 |
Admin | Occasional | Low — system config | P3 |